Books to inspire and elevate your brand!
The experience you gain and can inject into your business adds to the experience others can benefit from through your business.
These are books that help you focus on various personal and business strengths that impact your brand.
"Reading furnishes the mind only with materials of knowledge; it is thinking that makes what we read ours."
- John Locke
"I am part of everything that I have read."
- Theodore Roosevelt
Branded by Design: Home Care / Home Health Edition
Author: Kevin Hansen
This guide helps you establish your Brand Essence through identifying your purpose, mission, values, and right-fit audience based on their purpose, desired outcomes, and values. Navigates you through establishing a name and brand imaging that escapes the industry brand trap, providing you with a unique and memorable brand. It also teaches a structure that makes content far more effective in connecting with, capturing, and converting your ideal audience.
Order your copy at branded-bydesign.com
Borrowed Time: What Home Care Taught Me About Living
Author: Becky Reel
Borrowed Time: What Home Care Taught Me About Living isn't just about the time we borrow with our aging loved ones—it's about the time we borrow from ourselves, pouring everything into a business that either breaks us or transforms us. It's a memoir, a business guide, and an honest account of building a business on your own terms.
Order your copy on Amazon
Unapologetic Leadership
Author: Nicole Haney
A Transformative Guide and Interactive Workbook to Develop, Mentor, and Elevate True Leadership From Within.
Order your copy on Amazon
Faith Over Fear
Author: Erika Thomas
Erika Thomas shares her powerful story of transforming obedience and faith into a thriving, purpose-driven business. Blending personal testimony with spiritual and practical lessons, it empowers readers to trust God’s plan, overcome fear, and turn divine purpose into lasting success.
Order your copy on Amazon
The 24/7 Solution
Author: Emily Isbel
Emily Isbell almost called it quits in 2016 when her home care business began to take over her life. Instead, she found the keys to reclaiming her time and cultivating a thriving career in the industry. By October 2020, Emily had developed the necessary systems to scale the organization to seven locations, serving one million hours of care per year.
Order your copy on Amazon
EntreThrive
Author: Aaron Marcum
Aaron has been incredibly influential in the home care world from building a successful agency in UT to launching Home Care Pulse (now Activated Insights).
Order your copy on Amazon
Home Care Revenue Breakthrough Secrets
Author: Greg Mazza
Greg provides tools and resources along with this book tht help home care owners discover ways to increase referrals and revenue.
Order your copy Here
Home Care Around the Globe
Author: Susan Williams, MBA, RRT, LNHA, CGCM
Home Care Around the Globe provides insight into the journey Home Care Agency Owners from around the globe. It's written to Educate, Inspire, and Empower home care agencies and clients everywhere.
Order your copy here
winter stars
Author: Dave Iverson
An elderly mother, an aging son, and life's final journey. Dave Iverson was a busy broadcast journalist recently diagnosed with Parkinson's disease when he decided to do something he'd never quite imagined: He moved in to take care of his 95-year-old mom. Winter Stars is the moving story of their ten-year caregiving journey.
Order your copy here
Keep Your Life
Author: Garth Hassel
Planning life to be prepared for future care needs "So Loved Ones Stay Loved Ones". Garth maps out a plan for families to be more financially ready for care to come into the home, instead of requiring taking on the roles as family caregivers to the point they no longer are spouses, sons, or daughters.
Order your copy here
Scale or Fail
Author: Allison Maslan
In Scale or Fail, author Allison Maslan shares her revolutionary SCALEit Method for successfully growing, replicating, and expanding your business. She also shares pivotal mindset strategies she's used to break the fear barrier as a trapeze artist so you can move past any obstacle, take strategic big-picture risks, and fulfill your dreams of business expansion and skyrocketing profit.
Order your copy here